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Friday, December 16, 2011

A Beginners Guide to Website Promotion

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If you have a website, but you don't know how the visitor's will find your website and how to reach your site then this article is perfect for you. In this article, we take a closer look of various aspects of search engine optimization (SEO). SEO can be classified under two categories. They are -
- On- Page SEO
- Off page SEO
Before we begin, we must know - what is SEO? And what is on page and off page SEO? Well, the answer of your first question is - SEO is a set techniques or methods, using those techniques or methods, professionals makes your website visible to all major search engines. The answer of your second question is - as mentioned earlier, SEO is a set of techniques, by using those techniques, professionals make your website visible to search engines, those techniques can be classified under two categories - on page and off page. In short - on page SEO techniques means - those techniques which is mainly perform inside the website to make it more visible in major search engines, where as off page SEO means, those SEO techniques - where SEO professionals doing their practices outside of the website to make it visible to search engines.
On page SEO practices mainly performed by the programmers end during the website development process, but the off page SEO optimization performed after launching the website. Off page SEO optimization is very much essential to build up the page rank as well as for more visibility. Off page SEO includes following services -
- Website submission
- Manual Directory submission
- Social Book marking
- Article Submission or Content Marketing
- Social media marketing
The above motioned process starts after uploading the website into your server. After uploading the site, before doing anything - you MUST submit your site into all major search engines like -Yahoo! Or Google. To do so, they have specific URL, where you have fill up the form with all necessary information and submit your website URL. After submitting the URL, the search engine crawlers will visit your server, scan everything and Voila! Your website get listed in Search engines.
The next step is submit your website will most popular web directories the process is commonly known as - directory submission. Directory submission is a very time consuming work. Primarily, you have to find out the most popular directories which have good position in all major search engines, after that, submit your website manually. To do so, you have to visit each directory, find the submission area and fill the form with all necessary information and finally solve the captcha and submit the site. After submission the directory owner verify the website and it's content and finally you will get listed. Directory submission can be done through automated software, but due to many technical reasons, it is NOT recommended at all.
Alternatively, the social book marking is process, where site owners add their sites in forms of book mark, when a user look for any specific content, those social book marking sites will refer your website. Article submission is another most popular form of website promotion. Using this, site owners will write articles with relevant keywords and submit them into article directories along with back links. Using this they can directly drag the real visitors from those article directories. Social media marketing is a new marketing and promotional method where SEO professionals use social networking sites to promote the websites. This is another popular and useful promotional strategy for experienced and novice webmasters. Hope this information will help you to successfully promote your website and give a brief idea about website promotions.
eWebSite Submission is providing Professional Directory Submission Service. We manually submit your sites to hundreds of SEO friendly web directories. Benefit from increased inbound links using our Manual directory submission service. Web directory submission is a strategy that gives your website a highly visible advantage because of the manual indexing technique used.
Article Source: http://EzineArticles.com/?expert=Brijesh_Ghelani

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